if hipsters had unlimited funds

They’d all be on this new bike from BERU of Formula 1 fame.  With a carbon chassis, ceramic brakes and a sophisticated system to store biometric data, the Factor 001 is  being heralded as the most advanced bike.  Ever.

And why won’t hipsters be riding this?  Well with a $27,000 price tag, it’s more of a museum piece.  And at only 15 pounds, it’ll be easy to hang on a wall.

It’s not the prettiest thing in my opinion, but ceramic brakes!

Here are the features:

  • Carbon chassis
  • Ceramic brakes
  • Hydraulic braking system
  • Made to measure frame
  • GPS / Radio transmitter / computer to store biometric and performance data

Sorry Lance, you are a great biker and all but I think this bests your Trek (with or without Kaws).

Via Inhabitat.

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